Anti-Dumping Pricing Policy
Vietnam Office applies an anti-dumping pricing policy to maintain fair competition, protect product value, and safeguard the Dealer network.
Dealers may not sell at an actual price below 90% of the Vietnam Office Retail Price in effect at the time of the transaction unless covered by a valid Campaign or approval.
In other words, Dealers may not independently discount more than 10% below the listed Retail Price without Vietnam Office approval.
This limit applies to the actual selling price to the end customer, including direct discounts, Coupons, cashbacks, gifts converted into price reductions, or other mechanisms that reduce the effective customer price where treated as part of the sale price.
Official Promotions/Campaigns approved by Vietnam Office may apply different pricing within their defined period and scope.
Approved Project Sales pricing is not treated as dumping where applied under valid Project Registration and Commercial Approval.
Dealers may not use Project Price approved for one customer/project to sell to another customer outside the approved scope.
Vietnam Office may require Dealers to provide Orders, Invoices, or transaction documentation to verify pricing compliance.
Violations of pricing policy may result in warnings, adjustment of commercial benefits, suspension of ordering privileges, or other measures under the Dealer agreement/policy.
Anti-Dumping principle: Dealers receive Tier-based Discounts, but the final selling price may not be below 90% of Retail Price except under a valid Campaign/Project/Commercial Approval.